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Hirsch
HIRSCH Straps – The upgrade for your watch
You love your watch – and that’s exactly why its strap deserves special attention. A HIRSCH watch strap is more than an accessory: it’s the finest outfit for your watch and an expression of your personal style.
At HIRSCH, we dedicate ourselves with passion and precision to the development and manufacture of high-quality watch straps – for those who appreciate the exceptional. As the only technical device you wear directly on your skin, your watch holds a special – often emotional – significance. At HIRSCH, we create straps that honour this meaning: crafted with masterful skill, cutting-edge technology, and an eye for detail.
Turn your watch into a statement – with a strap from HIRSCH.
OUR HISTORY
Ever since it was founded in Klagenfurt, our company has been firmly rooted in this region. Our founder Hans started to make his first watch straps on his own private premises in 1945, and his son Hermann has successfully expanded the business internationally from today’s location at number 5, Hirschstrasse.
Robert Hirsch, the grandson of the company founder, managed the company for over 22 years before handing it over to his sons Nikolaus and Matthaeus Hirsch at the beginning of 2022. So the company is now managed by the fourth generation.
As entrepreneurs, it has always been on the hearts of the Hirsch family to use Klagenfurt itself as a base for growing the company, creating sustainable jobs and being a trustworthy employer. This has been true right up to the present. Our corporate culture embodies longevity and differentiation but also self-awarness and willingness to change.
GLOBAL BRAND
What began in 1945 with our company founder Hans Hirsch working meticulously on elaborate details at the kitchen table of his private home, has become an international success. Our brand is held in high regard as a partner of the Swiss watch industry but also enjoys an outstanding reputation under our own (family) name, both within the industry and among consumers.
We never stop developing our sought-after accessories further with regard to wearing comfort and aesthetics, or in perfecting their technical functionality to position the bracelet as a "smart companion".
A team of trend scouts and material experts have their fingers on the pulse of time and are always on the lookout for trendy, innovative as also sustainable materials. In this way, we will continue to live up to our claim to innovation leadership in the future.
